MILE HIGH News on Mount Washington • Winter / Spring 2012/13 Volume 23, #1
Mount Washington Focuses on Programs, Convenience and Savings this Winter "We’ve been looking at refining some of our programs and how easily we can get people up here," says Resort Public Relations Director Brent Curtain. SNOWSHOEING RENAISSANCE ON MOUNT WASHINGTON Snowshoeing began as a method of winter transportation among Canada’s Aboriginal Peoples. It wasn’t until 1843 when a group of a dozen Montreal businessmen got together to hike through the wilderness on snowshoes as a form of recreation.
IN PROFILE: TEAM WOODLEY "We just love the mountain," Wendy Woodley says. "We love the ambience in both summer and winter. Even though you’re only 25 minutes from Courtenay, it’s very cozy."
New Marmot Sales Team The Marmot welcomes two new faces to its staff this winter: Deb Nolan and Bayne Mann are taking over advertising sales from Wendy Woodley, who has retired. SUMMER 2012 SIZZLES! Events, Competitions, Weddings & More... Mount Washington Alpine Resort is still basking in the glow of a successful summer season. The warm, sunny weather that British Columbians enjoyed meant a faster natural snow melt and more visitors.
Mount Washington is going viral. Last year Mount Washington’s Facebook page was a busy online community, and now there are nearly 15,000 people who have "liked" their page. They have more than 4,600 followers on Twitter as well. Promotional videos are all over YouTube and Vimeo too, and garner between 4 - 6,000 views.
Tourism Mount Washington Benefits and Partnerships Growing Internal communication and external marketing have been key drivers for Tourism Mount Washington this summer, says Manager Sarah Nicholson.
Magic Carpets Require Sasquatch Proofing! Last winter, groomers became wary every time they had to move snow away from the new Magic Carpet people movers, because they never knew whether a sasquatch had taken refuge in one of them during the night.
Magic Carpets A Big Hit with Beginner Skiers "We would call that a big success," says Resort Director of Maintenance and Operations, George Trousdell, "the people they were designed to serve really liked them." News In Brief: Encompassing people, places and happenings at Mount Washington. Snowshoeing was such a popular event last winter that Resort Nordic Manager Marc Lyster had to increase the Resort’s fleet of snowshoes available for rental in 2013. The View From Here Too many times we reflect on the past and what we should have done ten years ago. Perhaps these are your thoughts ten years from now as you reflect back on your new purchase at Mount Washington this year.
Mountain Centre Proves Popular Fifteen groups used the facility in a variety of ways during the summer, VIMC Manager Andrew Scherck said. Snowshoe Leg added to Royal LePage Snow To Surf Adventure Relay Race For the first time in the 31-year history of the Comox Valley Royal LePage Snow to Surf Adventure Relay Event, there will be a snowshoeing leg.
Mount Washington Snow Sports Clubs Mount Washington Alpine Resort is home to six snow sport clubs and one summer sport (mountain biking) club whose members spend their seasons practicing and competing on their "home" hill.
New Home for Podium of Life After two years of operating in the Marmot Den at Mount Washington Alpine Resort, the Podium of Life Snow Sports Academy has found a permanent home.
Mount Washington Is Key To Recovery Efforts! It’s working... Home to Canada’s rare and endangered Vancouver Island marmot, Mount Washington is central to the recovery efforts to save them. Thanks to an active captive breeding and reintroduction program, a wild population of fewer than 30 individuals (2003) is now estimated at 350-400 marmots in the wild.
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